Public health and fitness are concerns facing many developed and developing nations. The introduction of National Sport Day in 2011 and the Qatar National Vision 2030 demonstrate His Highness The Emir’s commitment to the health and wellness of the Qatari people.

Playing sport is an important part of achieving fitness and managing health, and participation sports such as football are vital to the nation’s future. Koora Time is an initiative designed to improve the health and wellbeing of young people in Qatar through football, the most popular sport in the country.  A community based initiative; Koora Time utilizes football as a platform to promote a healthy and active lifestyle by facilitating access to more hours of physical activity and more opportunities and spaces to play. Koora time is unique as the only Football and Education programme in Qatar. Koora Time has won various Awards including: Sports Industry Award for CSR Initiative in 2015 and 2016 and Best Youth Development Initiative in 2014.

BURRDA SPORT has been proud to be the Official Kit Partner to Koora time since 2015.

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